• They See You Before You See Them: The Social Media Drive By

    February 6, 2018
    More and more, this is the case for businesses. If someone is looking for a new accountant, plumber, realtor, etc, most people will ask a friend or post a request for recommendations on their Facebook page. When they find a name they are interested in, what’s their next move? It’s used to be a phone ...
  • Social Media is a Pain in the A*#

    January 2, 2018
    If you are a lawyer, a doctor or a restaurant owner, you got into that business because that's what you love to do. And at the end of the day, what you do for your business on a day-to-day basis is what pays the bills. Social Media is an added pain in the you-know-what. Besides, it's not important. Or is it?